Finding a job, or finding the right person for one shouldn’t feel like a black box. But for most people, it does.
I’ve spent almost two decades working across hospitality, retail, and operations, moving from junior management into senior and executive roles. I’ve run teams, managed finances, built systems, and overseen hiring, not as an HR professional, but as someone who had to make decisions that shaped businesses.
During this time I’ve hired ~400 people, not executives, but the fast-moving roles: service and sales staff, team leads, people on the floor. These hires rely on intuition, not just CVs. I’ve seen the price of getting it wrong and, how often even “good” systems do.
Thys Benson, Founder of MJB Strategic
But more recently, I’ve been on the other side. When my company shut down, I started applying for jobs. Over 750 applications later, I’d heard almost nothing.
Silence, fatigue, rejection, sometimes without even the dignity of a reply. And the more I experienced it, the more I realised how broken the system is for both sides.
That’s what pushed me to build something better. Not a hiring platform. Not a marketplace. A system, one that helps vacancy holders reduce fatigue and find alignment faster, and helps job seekers understand where they stand, why they didn’t get the role, and what they can do next.
What I’m building is a system designed to make hiring, and job-seeking a little more bearable, and a lot more useful. If you’ve ever applied for dozens of jobs and heard nothing back, you’ll understand the fatigue.
Our platform helps job seekers understand why they’re being rejected, what the actual gaps are, and what can be done about it, with real, usable next steps, not just empty platitudes. If you don’t qualify yet, we’ll show you how to close the gap. If you’re close but not quite right, we’ll point you in the direction of something that is. The goal is to give people clarity, not just rejection.
For vacancy holders, founders, hiring managers, recruiters, the problem is different, but just as frustrating. You’re flooded with CVs, most of them misaligned, and you don’t have the time or energy to dig for the few that might be right. Our system will serve to help you screen applicants faster and more fairly, using structured logic that respects your criteria and surfaces the best-fit candidates quickly. No black-box algorithms, no false promises, just a clear, efficient way to cut through noise and focus on alignment. It’s not magic. It’s just better systems.
I’m not here to hand out answers. I’m here to build a tool that give both sides clarity, confidence, and better options. If you’re a founder, recruiter, or applicant tired of noise and guesswork, you’re exactly who I built this for.
Our Mission
We believe that every applicant deserves the opportunity to position themselves at their absolute best, not just to fill a role, but to be seen, understood, and matched on more than just keywords or formatting.
We also believe that every well-intentioned employer deserves access to the right person, not just for the job, not just for the culture fit, but for the growth and future of their organization as a whole.
Because when hiring is built on alignment instead of guesswork, we make space for dignity, progress, and outcomes that actually last.
